Happy Wednesday, Beautiful!

Welcome to this week’s Wednesday Slice. I’m going to be answering your questions for the entire month of March (and possibly beyond) so if you’d like to submit a question, about SEO, marketing or business, go ahead and email me at the email provided below…

So my first SEO Slice for the month of March is to answer a few questions submitted by Alyssa from Vintage Body Spa who writes, “How do I determine the phrases that will be best to use for SEO – something relevant but not so competitive that I won’t get onto pg 1 of Google? How many phrases/tags should I add to each product in my shop? Do you offer trainings that I could take and then outsource the work to my VA?”

Alyssa, thank you so much for your questions. First and foremost, let me congratulate you, girl! I’ve taken a little sneak peak into the history of your business via your domain and see that you’re website’s been around for over 5 years… so you go girl! I’m going to answer your question in a 2 part series. First I’ll answer your questions and then I’ll take a look at your website and give you some tips on how to improve your on-page SEO.

So the first part of your question was how to determine the phrases you can best compete for. I have one point to highlight before I answer.. You said, that you wouldn’t get onto the first page of Google for a competitive keyword and I have to stop you there.

If you apply the Easy as Pie SEO recipe, you will get to the 1st page, more competitive keywords just require more action… and over the course of my blog posts, I’ll tell you exactly which actions you’ll need to focus on so you’re not wasting your time.

So to answer your questions, follow these 3 Easy as Pie SEO steps:

1. The best way to pick keywords for your campaign is to pick product names or choose a category and then add descriptive words to them.

So whether you have a product that solves a problem (i.e. cures migranes), or serves people by giving them pleasure (i.e. scented bath oils), you want to put your thinking cap on and pick those words that your potential customers will use to find you.

Getting into the head of your customer requires you take a step back and take a chapter out of your High School English classes! Think of those adjectives, or those juicy descriptive words your customers will use to describe their problem.

Let’s take Alyssa’s products for instance… She has an online boutique that sells luxurious bath and body products. It looks like Alyssa has chosen “paraben free skin products” as a keyword (as seen in her meta tags). This is perfect in that it describes a product line she is selling, it’s specific enough that a potential customer will be looking for it and find you.

Make a list of at least 10 categories, products and/or services your business provides.

2. Now cross reference these keywords that you think of with the free Google keyword tool found at: Google Keyword Tool

This way you can get even more ideas and information on how many potential customers through SEO. Look for high visitor volume and low competition keywords or the “low hanging fruit”. The low hanging fruit is always a good place to start, which means you’ll typically be choosing a “long-tailed” keyword phrase to begin your SEO (this is a keyword with more than one keyword in the keyword phrase).

Let’s take another keyword Alyssa is possible targeting, “Natural Body products”. While Google comes back and says that the competition is “High” for this keyword, a variation of the keyword would be, “all natural body products”, or “organic bath and body products”. While these keywords may not have as much traffic, they will be easier to rank for and the customer may be more targeted, thereby being more apt to buying your products.

3. Make sure you have a page that is specifically targeted to your keyword. So if you’ve chosen 10 keywords, you’ll want 10 separate pages that you will focus your SEO on.

So again, to use Alyssa’s business as an example, if she wanted to SEO her site for the keyword “paraben free skin products”, then she should have a page that is called such i.e. http://www.vintagebodyspa.com/paraben-free-skin-products and then focus the majority of her off-page SEO on that page (send lots of links to that page with the anchor text “paraben free skin products”).

To answer the last part of Alyssa’s question, how many tags or phrases should you use?

Use as many tags and descriptive phrases that will best describe your product or service while considering all the variations you found. Be as descriptive as you want. I like to use upwards of 8-10, but don’t like to use less than 5. The key here is to be descriptive for the search engines while not pissing off your customers by long lists of tags.

The tags are for the search engines, the descriptions are for your customers.

And finally, Yes. I absolutely have SEO trainings that can be outsourced to a VA and implemented towards your SEO campaign. You can also hire my SEO company to further leverage your SEO.

Next week, I’ll be giving you some juicy tips on how to get your website ready for the big Google party by laying the proper on-page SEO that will make your off-page SEO campaign Easy as Pie.

Till next time, make sure you submit questions to support@easyaspieseo.com I’ll be answering them all and make sure you are on your way to SEO success. Leave a comment below and share this information with your friends!

A party without visitors will be very lonely… so make sure you’re sharing all the goodies!

Have a great week!
~Mia
xxoo

P.S.
Share the 3 SEO tips I shared on how to find keywords for your business and let me know what keywords you’ve chosen to target in your business by including them in the comments below. I won’t be able to help you with your SEO if you sit on the sidelines with nothing to say! I look forward to it!

Also, I wanted to say thank you for all the great feedback on the Santa survey. Thank you for taking the time to fill out the survey because it will greatly help me to help you with your SEO.

The results were pretty fun to read since I don’t claim to be a mind-reader and it gave me some great insight to your business and your SEO needs.

I look forward to hooking you up in the weeks to come while I answer the questions I received and deliver some really great SEO nuggets that will get you pointed in the right direction.

And before I announce the big winner, I wanted to let you know that I’m keeping my saucy and somewhat racy survey open for another couple of weeks in case you wanted to get some help with your SEO or submit a question about marketing. While the contest is officially ended, you can still submit your SEO questions and give me your feedback if you haven’t already.

WARNING: I did have one person out of many speak up and say they were offended by my language. I apologize if I offend you in advance. I’ve filled out so many boring surveys in order to “help” other marketers get to know where I’d like help and I figured I’d spice mine up So now you’re forewarned!

So without further adieu, the winner of the Platinum Membership is Alyssa from VintageBodySpa. Congratulations, Alyssa! I’ll be emailing you instructions on how to register for your FREE membership.

And for those of you who invested the time to fill out the survey, I’ll be answering your questions in the following weeks. I thank you again for helping me to peak into your businesses and find out the best ways to assist you!

Hope you have a wonderful New Year and I’ll talk to you in 2012!

~Mia

P.S.

Thanks again to all those who took the time to fill out the Santa survey. If you didn’t get a chance to ask your SEO questions, here’s 2 ways to do it.

1. Fill out the santa survey Or…

2. Send your SEO questions to Mia@EasyasPieSEO.com

It’s another beautiful, but chilly week here in my favorite Potato State. My kids are looking forward to the big Jolly Old Elf coming to our house soon and I’m taking some time to be grateful for another wonderful year while looking forward to 2012.

How about you? How can I help you in your business in 2012? Survey Santa wants to know

Let me know by filling out this 5 minute survey that I’ve put together for you. (For you, my savvy diva, it probably won’t even take you 5 minutes!)

Be blunt, bold, plucky and give me a peak into your business in your comments section. I want to hear it all!

As a little incentive, I’ll be running a contest between now and Xmas eve. On December 26th, I’ll pick from all the surveys and give one person a full-fledged, bad-ass Platinum membership, just for filling out my survey! That’s like the price of a day at the spa!

Just be sure to write in the comments section, your name, email and all the juicy, pertinent stuff about your business in question 10.  (Be sure to include your email so I can send you your FREE membership!)

I’ll announce the winner on December 27th so make sure you answer all the questions in this quick survey!

Thank you in advance for answering the quick questions! I look forward to sharing the results of the survey with you in the New Year.

And thank you for being part of the Easy as Pie SEO community.

You truly rock! Happy December!

~Mia

xxoo

P.S.

Take this quick survey and enter to win a FREE Platinum Membership. It’s quick, and oh so delicious! Contest ends December 24th, 2011.

Watch the video below and then make sure you grab your Black Friday goodies.

Can’t believe your ears? Grab your goodies below and share then with everyone you know will benefit too!

Thank you for being a part of the Easy as Pie SEO community! Have a wonderful weekend and I’ll see you very soon!

~Mia

xxoo

P.S.

Click here to get your Easy as Pie SEO Membership now before I “come to my senses”.

4th of July Berries on a cloud

Recently I’ve been planning for a big party and want to ask for your help.

If you’re like me, I LOVE dessert. In fact, given the choice of having appetizers or dessert, I’d most definitely jump right to the sugary goodness table!

I know they aren’t good for me and that’s why there’s moderation, right? But when it comes to a party, I don’t plan those often enough to really hold back! Who likes to be moderated anyway?

So let me ask you… what dessert that has you coming back for more? Fudge, brownies, pie, cake, chocolate? Please, help me to figure out what to serve my guests!

I know the holidays are upon us, but you are not restricted to holiday desserts only! Please fill in the blank:

My favorite type of dessert is ____________________________

I’m serious about this. I’d love and really appreciate your opinion! Please comment down below or via Facebook or Twitter @miadebolt

I’ll let you know what I decide to serve in a few days.

That is why I’m so grateful to be hanging out with some of our closest friends this weekend. They’re coming in from Connecticut in less than an hour and I find myself thinking of nothing else!

You see, whether it’s search engine optimization, or optimizing your life with meaningful relationships, they both take work. Work to nurture it and ensure it is a win/win situation. Both take time and both require a higher level of dedication.

Here’s to deep, meaningful relationships that add to our lives and our souls!

~Mia
xo

P.S. If you haven’t heard already, you can start optimizing your online presence and get more traffic with a deeper relationship with Google.

In this interview, you’ll get more on my background, why SEO is important for your business, what the Easy as Pie SEO Recipe will do for you, and much more… Enjoy the interview below. I sure did

xoxo
~Mia

P.S.
You can download it and listen on the go on your ipod

The information and in depth Q&A were well worth my trip to NYC! It was very apparent that “being present” to answer questions and give great feedback and guidance was a skill set that both Marie and Danielle possessed in abundance. This is why they both help women make money online each and every day.

I was so grateful to meet some really awesome women at the event from Michelle Maniaci, to Linda Rhiani and Amber McCue, among other fabulous and hot women!

I look forward to connecting with you, because if you’re reading this, this means you fit into this community of amazing women entrepreneurs who are looking for more and looking to make money online!

Good for you! You deserve it all and when you require guidance for SEO, I’m here. My products are made for you and I’m here for you too.

I am so grateful you are here. Thank you for being the best you YOU can possibly be!

Leave me a comment below if you want to express gratitude for someone, an event, anything!

xoxo,

Mia

P.S.

Watch for more videos from me on how to dominate the search engines More to come soon!

These types of people will fail at almost any type of online marketing because the lack the fundamentals.

Quite frankly, if you’re reading this, you’re most likely not going to fall into
one of the three categories, but it’s always good to know what
to avoid!

Watch the video and find out who will ultimately fail at SEO and
more importantly, why.

Why they fail is the way you can avoid the pitfalls of having the wrong mindset and walking into a trap of failure.

Stick with me, and I’ll assist you in finding
the sweet rewards of SEO!

Huge hugs,

Mia

P.S.
I’m close to finishing my video series which will walk you through each step
of my Easy as Pie SEO recipe.

Get on the early bird list today and I’ll notify you FIRST when it’s ready!

Click here to get on the early bird list.

P.P.S.

If you like this video, leave a comment below.

Many people think that Small business SEO is hard and pay through the nose for an SEO company to do for them. It’s sad that many businesses believe they have to spend a big down payment and then a stiff monthly maintenance fee of anywhere from $800-$1500 a month in order to have SEO done right.

Contrary to popular belief, Google is not this 800 pound gorilla that no one can break. You definitely can court Google into doing what you want and giving you everything you want. The most important key to SEO marketing success, just like baking a pie, is the mindset.

Knowing that it can be done. When you do this, and following a simple recipe, you get finger licking online marketing.

SEO is simple. It’s as easy as baking a pie and sharing it with many guests. It’s easy to do and it’s easy not to do. There are 3 fundamental mindset shifts you have to make in order to be successful at SEO marketing.

1. Have a strong enough reason why you are doing this and delve into your why, ask yourself why you’re marketing online, why build a business? What is your dream lifestyle?

Someone once said, “your why should make you cry”. Get emotional about it, write it down and read it everyday.

2. Making the commitment that you’re going to do it till you’re successful at it. Your mindset will make or break you in SEO or any path to success. Stop buying TV dinners! Commit to implementing one product and implementing it till it works. And then keep doing it!

3. Overcome overwhelm through focus. Focus on one person who has a formula that show you how to get to where you want to go as long as you take action to get yourself there. Focus on each step. Focus on doing whatever it takes for as long as it takes to win.

Tony Robbins said, “One reason so few of us achieve what we truly want is that we never direct our focus; we never concentrate our power. Most people dabble their way through life, never deciding to master anything in particular.”

Click on the big blue button, get your FREE Recipe for Easy as Pie SEO and I look forward to sharing my tasty recipe with you!

There are 3 reasons why you should consider SEO as an important marketing strategy for your small business.

Number 1: Search Engine Optimization gives the perception that you are the authority. When your business shows up on the first page, in the first position of Google, people who are not as savvy as you, will automatically believe that you are the best answer to their problem or their inquiry and that since you are the first result, or on the first page, that you are the authority on the matter.

It’s been said that people trust Google more than traditional media meaning your local and national network news.

Reason Number 2: It gives you maximum exposure. Statistics show that the number 1 position contains over 34% of the all the clicks in a query on Google and the number drops exponentially after that. This is by design. This is because Google has the goal to create a great user experience. They want their search results to be relevant and armed with this knowledge, there are ways you can make your site, or your party more relevant than others.

And if you are a Google adwords advertiser, once you stop paying, your ad stops showing. With organic SEO, you do the work once, and your website will continue to show up, depending on your niche, even after you have completed your work.

Reason Number 3: It doesn’t break the bank. Small Business SEO also gives your business exposure without breaking the bank. Millions of marketers will spend millions on Adwords, or the sponsored ads. But heat maps and research has shown that the majority of the clicks by your honored guests are given to the organic searches. The FREE side of google.

This of course is an investment in your time, but the bottom line is pure profit in your business.

Make sure that you get your FREE copy of my Easy as Pie SEO Ebook by clicking the big blue button.

And if you get great value from what I’m serving here, make sure you share it with your family, friends, and business colleagues by clicking on the Facebook like button as well as the “Sexy” bookmarks below!

~Mia DeBolt

Discover how to dominate the search engines with small business search engine optimization. Find out how to make the SEO process easy as pie with these 3 shortcuts. Improve your search engine ranking by getting the simple SEO strategies laid out in my ebook.

Click on the Big Blue Button to get Your FREE copy of my Easy as Pie SEO ebook. Your Simple Recipe For 1st Page Results.

If you like this video or think it will add value to people in your business network, please share it!

I look forward to sharing more of my Easy as Pie SEO recipe with you!

Here’s to 1st page results in SEO and business,

Mia DeBolt